Featured Work

We have created some cracking campaigns over the years. Here’s a few of our latest highlights.

Breathe: A Life Unlimited


Client

Cystic Fibrosis Trust


Services

PR
Social

Content


Results

300k+

organic views

90+

pieces of coverage

Funds

raised

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The Brief

Cystic fibrosis is a life-shortening genetic condition and currently only half will live to celebrate their fortieth birthday. Suffering with the disease is like breathing through a straw. But with the right treatment people can breathe more easily and lead a more normal life.

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The Big Idea

To raise awareness of the condition we recorded a charity single made entirely using the sound of people breathing. 30 of the nation’s best loved celebs donated their breaths to the track including James Corden, Jack Whitehall, Sophie Ellis-Bextor and Rita Ora. Their breathing was weaved into an original and powerful score, with a music video charting the life of a cystic fibrosis sufferer. The track also contained the laboured breaths of people living with cystic fibrosis, creating a thought-provoking contrast between healthy and afflicted lungs.

Next Project

Meet

29–31 Cowper Street

London
EC2A 4AT


Contact

020 7234 9150

cows@thisiscow.com

jobs@thisiscow.com