24 March 2019


There’s going on a press trip… and then there’s going on a PRESS TRIP.

We were lucky enough to spend three whole days in the stunning city of Verona this week – surely one of the most photogenic cities in all of Italy, and that’s before you add in the history, gelato, Romeo & Juliette… and of course birthplace of some VIP – very important pasta.

We hosted 20 journalists and influencers on a whirlwind romance with Italian food and wine, including a night in one of Northern Italy’s most renowned cellars, a day at the headquarters of La Famiglia Rana pasta, an evening knees-up at the Rana family home and a leisurely afternoon at the Rana restaurant. That’s in addition to a behind-the-scenes peeks (and tasting), interviewing the patriarch Mr Giovanni, an instagram session with individual dedicated home economist for each guest, and a pasta-making class.

(Oh and PS… Excuse my tortelloni – I’m just a beginner!)

We rounded off the trip sunbathing (and tasting more wine) in the Rana orchard, while the spring sunshine gently warmed our cockles ahead of the trip home.

Safe to say, a most fantastic time was had by all – they were a genuinely brilliant bunch. Until next time… don’t forget the Rana motto and Live Life Generously!